Kranti Gaurav

I am a Mobile Technology freak who always wants to remain updated about the latest trends in Mobile Value Added Services(VAS)- Content & Applications Industry.I Love & am very passionate about the Industry I am working in, as it is very dynamic & is visiting some exceptional growth since last few years.

By my nature, I always adopt a win-win situation in all my dealings in life and am always open to all irrespective of his/her status.

Interests include:Mobile Value Added Services, Mobile Content & Applications, Internet Surfing & Chatting with Business Partners. Wants to remain updated about the latest trends in Mobile VAS- Content & Applications Industry.
Formulation of strategic Business plans for Prepaid, Postpaid mobility, segments for acquisition, retention and enhancement of revenue
Establish norms and systems to assimilate knowledge about the market and the consumer through self initiated and/or external market research, and direct field based feedback to prepare market penetration strategies including channel mix, product offerings, pricing etc.
Proactively develop and launch new and innovative Product and Price plans to maximize Share of mind, trials and eventual market share vis-à-vis competitors in a multi-player, highly consumer-centric market.

Specialties: Marketing & Technical Sales Marketing, Business Development, Key Account Management, Short codes, VAS ,SMS, MMS, GPRS, 3G Mobile TV, Mobile content, IVR, Content Management system, Gateways, Retails Kiosks, Mobile contest promotions,....